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Est. in the Diamond District · NYC

Grail watches.
Diamonds made to order.

Authenticated luxury timepieces and handcrafted custom jewelry — set with certified natural & lab-grown diamonds, ethically sourced, and insured to your door across the USA.

15+
Years in NYC
GIA
Certified Stones
100%
Insured Shipping
A luxury timepiece worn against a dramatic dark backdrop

Certified stone

2.66 CT

Color E · VVS

Full set

Authenticated

Verified in NYC

Certified Diamonds Natural & Lab-Grown
Ethically Sourced Conflict-free, always
Insured Shipping Within the USA
Diamond District New York City

The Vault · Timepieces

Authenticated luxury watches

Hand-selected Rolex, Audemars Piguet and Panerai — full sets, verified, and often the cheapest in the market.

Gold Rolex Submariner with a deep blue diamond-set dial
18K Yellow Gold $43,500

Factory Blue Diamond Dial · Ref. 116618LB

Rolex Submariner

All-gold case with the rare factory blue diamond dial. Full set.

Ref. 116618LB Authenticated Full Set
Two-tone Everose gold luxury wristwatch
18K Everose Gold $44,000

“Rootbeer” · Ref. 126715CHNR

Rolex GMT-Master II

Brand new Everose Rootbeer — cheapest in the market. Full set.

Ref. 126715CHNR Brand New Full Set
Luxury chronograph watch with a vivid green dial
18K Yellow Gold $88,000

“John Mayer” Green Dial · Ref. 126508

Rolex Daytona

Discontinued vibrant green dial. The collector’s grail. Full set.

Ref. 126508 Discontinued Full Set
Stainless steel Daytona-style chronograph wristwatch
18K Yellow Gold $97,500

Tiffany Blue Dial · Oysterflex · Ref. 126518LN

Rolex Daytona

Turquoise Tiffany-blue dial on Oysterflex. Cheapest in the market.

Ref. 126518LN Brand New Full Set
Steel luxury sports chronograph on a dark surface
Stainless Steel Inquire

Royal Oak Selfwinding · Ref. 15500ST

Audemars Piguet

Iconic “Grande Tapisserie” dial. Authenticated with papers.

Ref. 15500ST Authenticated Box & Papers
Detail of a luxury watch bracelet and case
Stainless Steel Inquire

GMT Automatic · Ref. PAM01321

Panerai Luminor

Bold cushion case with dual-time complication. Full set.

Ref. PAM01321 Authenticated Full Set

Handcrafted · Diamonds

Custom jewelry, made to your brief

Every piece is designed and hand-finished in our Diamond District workshop — from iced-out Cuban links to investment-grade fancy color diamonds.

Gold diamond chains displayed together
Chains & Bracelets

Chains & Bracelets

Iced-Out Cuban Link

Hand-set Cuban links, fully iced in VS diamonds. Built to your width, length and gold.

VS Clarity 14K / 18K Gold Custom
Diamond tennis bracelet on a dark surface
Bracelets

Bracelets

Diamond Tennis Bracelet

A continuous line of perfectly matched round brilliants. The everyday icon, done right.

Color E VVS 4–15 ct
Pink diamond ring sparkling against a soft backdrop
Rare & Natural

Rare & Natural

Fancy Pink Diamonds

Natural heart-shape pink diamonds — 4 carat each, 8 carat total. Investment-grade rarity.

Natural Fancy Heart Shape 8 ct total
Solitaire diamond engagement ring on a dark surface
Bridal

Bridal

Bespoke Engagement Rings

Designed with you from a loose certified stone to the final hand-finished setting.

GIA Certified Custom Setting Any Cut
Diamond and pearl strand necklace
Necklaces

Necklaces

Diamond Tennis Necklace

A river of light around the neck. Graduated or uniform, in white, yellow or rose gold.

Color E–F VVS–VS 10 ct+
Delicate diamond bracelet on a light surface
Made to Order

Made to Order

Custom Diamond Bracelet

“15.00 cts of bliss” — handmade and crafted in the Diamond District, entirely to your brief.

15 ct Handmade Custom

Bespoke · By Hand

From a loose stone to a lifetime piece

“15.00 carats of bliss — handmade & crafted by Fantasy Diamonds.” Our custom process turns an idea into an heirloom, with you guiding every decision.

Start your custom piece
  1. 01

    Consultation

    Tell us the vision — in person at our showroom or over a private video call.

  2. 02

    Design

    We render your piece and refine every proportion until it’s exactly right.

  3. 03

    Source Certified Stones

    We hand-pick GIA-certified diamonds to your carat, color and clarity.

  4. 04

    Handcraft

    Master jewelers set and finish your piece by hand in the Diamond District.

  5. 05

    Delivered & Insured

    Your finished piece ships fully insured, anywhere in the USA.

The Standard

Certified to the carat

Every diamond we sell is graded against the 4Cs and backed by independent certification. No guesswork — just stones you can trust.

C

Carat

Weight, and presence. From a delicate solitaire to 15 carats of statement.

C

Color

We trade in the rare end of the scale — colorless D–F, and natural fancy colors.

C

Clarity

VVS and VS stones, chosen so brilliance reads clean to the naked eye.

C

Cut

The craft that makes light dance. Precision faceting on every stone we set.

GIA Certified Natural & Lab-Grown Ethically Sourced Conflict-Free Fully Insured

Our House

A family name on 47th Street

For over fifteen years, Fantasy Diamonds has been a fixture of New York’s Diamond District — trusted by collectors, couples and the city’s tastemakers alike.

We pair the inventory of a serious watch dealer with the workshop of a true custom jeweler. Whether you want a grail timepiece or a piece drawn entirely from your imagination, you deal directly with the people who source the stones and set them by hand.

2,500+

Followers & counting

★★★★★

Client reviews

Inside the Fantasy Diamonds showroom in NYC's Diamond District
The showroom · 47th Street, NYC
“They built my Cuban link exactly how I drew it up — the diamonds are blinding and it came back faster than promised. Real ones.”
M Marcus T. Custom Iced-Out Cuban Link
“Found my wife’s dream Daytona here, full set, for thousands less than anywhere else. Walked out feeling like family.”
D David R. Rolex Daytona Collector
“They sourced a natural pink heart-shape diamond for our engagement ring. GIA certified, ethically sourced, absolutely flawless service.”
P Priya & James Bespoke Engagement Ring

Visit · Enquire

Book a private viewing

Come see the collection in person, or tell us what you’re looking for and we’ll bring it to you. Every enquiry is handled personally.

The Showroom
580 Fifth Avenue, Diamond District
New York, NY 10036 (sample address)
Hours
Mon–Fri 10am–6pm · Sat 11am–5pm · Sun by appointment
Direct message
@fantasydiamondsnyc · DM us anytime for enquiries

Demo form — submissions are not stored in this sample build.